Indian Handlooms – A Priced Legacy @supportweaversindia

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New Delhi, August 12, 2022: India is a nation of contrasts and is endowed with a rich textile legacy. Each region in India, from Kashmir to Kanyakumari produce a wide variety of unique and distinctive fabrics that serve as mediums to record local folklore, traditions and beliefs of their respective regions while carrying their regional identitiesIt is estimated that India is home to more than 100 such priceless textiles, despite the fact that the precise number of handloom fabrics in this country has never been determined and some have already been lost to time.

Indian handloom products are in high demand across the globe due to the high level of creativity and exquisiteness of the Indian weaves, as well as the distinctive colour combinations made possible by the use of several indigenous natural dyes and their combinations. This is evidenced by the fact that 95% of the world hand woven fabrics are produced in IndiaThe United States, United Kingdom, Germany, Italy, France, Japan, Saudi Arabia, etc are among the major importers of Indian handloom products. At the domestic front, the indigenous Indian handloom industry is the second largest employment provider after agriculture and employs about 5 lakh weavers working on over 23 lakh handlooms. It contributes significantly to both export revenue and the national GDP signifying high returns of a barely viable activity undertaken mostly as a cultural endeavour. 

Few well-known and popular Indian hand woven textiles: 
Sl. No. State Hand-woven Textiles
1 Andhra Pradesh Venkatgiri sari, Mangalgiri sari, Uppada sari, Dharmavaram sari and Telia sari
2 Assam Muga/eri silk mekhala and sari
3 Bihar Tassar silk sari and Bhagalpuri chadar
4 Chhattisgarh Kosa silk sari and dress material
5 Gujarat Patola sari, Mashru fabric and Bhujodi shawl
6 Karnataka Ilkal sari, Mysore silk sari and Udupi cotton sari
7 Kashmir Pashmina  kani/jamawar / amlikar shawl
8 Kerala Kasuvu
9 Madhya Pradesh Chanderi sari and Maheshwari  sari
10 Maharashtra Paithani sari, Himroo shawl and Khana fabric
11 Manipur Moirang Phee, Phanek and Innaphi, 
12 Nagaland Tsungkotepsu/Mangkotepsu shawl, Rongsu shawl, Phom Naga shawl, Metsu shawl and Konyak Naga shawl/sash
13 Odisha Sambalpur sari, Bichitrapuri sari, Sakatpar sari, Khandua sari, Habaspuri sari and Koraput sari
14 Tamil Nadu Kanjeevaram sari, Arni sari, Kornad sari and Coimbatore cotton sari
15 Telengana Gadwal sari, Narayanpet sari, Siddhipet sari and Pochampally ikat sari and dress material
16 Uttar Pradesh Banaras brocade saris, tanchoi sari
17 West Bengal Baluchari sari, Garad sari, Donekhali sari, Santipuri cotton sari, Phulia taant sari  and dhuti

This industry is currently at a crossroad with the rise in popularity of the synthetic mill-made counterparts that can be mass produced in shorter time, are easy to maintain and are less expensive. The preference and inclination of the younger generation today towards fast westernised fashion also poses a challenge to this indigenous industry. To top this, the handloom industry was also badly impacted by the COVID-19 pandemic and the reasons are manifold – (a) unavailability of raw materials due to a ban on public transportation facilities, (b) hefty increase in raw material prices up to an extent of 40% in yarns (hanks) and 30% in dyes, (c) lack of marketing facilities for the finished products due to the closure of internal and external market and (d) financial hardship for weavers brought on by low income, weak savings, and limited access to institutional credit. Despite having a built-in resilience system, the handloom industry has been unable to weather the current economic crisis brought on by this ongoing health disaster, especially with no government assistance available. Therefore, it requires a strong push for revival. 

Students of the Textiles Clothing & Fashion Studies Department of J.D Birla Institute affiliated to Jadavpur University along with others from the Human Development and Management Departments put up a Nukkad Naatak –street play and a fashion show on the occasion of the the National Handloom Day to draw attention and raise awareness towards the handloom industry in general, and the plight of the Indian weavers in particular. The street play focussed on the predicament of handloom weavers in relation to their meagre earnings vis-a-vis the middlemen and the urban shopkeepers. Through the fashion show, students showcased Indian saris in contemporary drape-styles – the Maheshwaris from Indore, Kanchipuram from Tamil Nadu, Banarasi from Banaras, Sambalpuri from Odisha, Tangail from Bengal, Kasauvu from Kerala and many more. A working loom from the college laboratory was also set-up to demonstrate the weaving techniques and students shared important messages through posters and placards. Many early-morning walkers and bystanders at Rabindra Sarobar Lake stopped after their early morning walk to take in this spectacle and innovative event. Some of them also shared their concerns about the Indian handlooms. To go in with the theme of the occasion, students, parents, teachers, and staff from the Institute also donned Indian handloom clothing.

As responsible residents of this wonderful country, it is desired that we make efforts to promote our heritage and lend support to our weavers. This calls for educating students at all levels about the handlooms and encouraging them to use Indian handloom during festivals and special occasions. There is also a need to create awareness to identify fake and synthetic reproductions. In this digital age, efforts should be made to reach out to the weavers directly so that they derive maximum benefit for all such economic transactions.